Your ‘INNER GAME’ is the ‘self-image’ you choose to hold in your mind.

Positive or negative, that ‘self-image’ determines your ‘OUTER GAME’ – the courage with which you devise and use strategies to advance your career, the energy and creativity you put into customizing your résumés and cover letters to the requirements of the opportunities you seek – the “face” you project to the world in terms of how you present yourself to decision-makers, recruiters and hiring managers.

Your ‘INNER GAME’ is your ‘self-talk.’

Positive or negative, it’s your self-evaluating ‘Hero Story’ of how great you are, or it’s your never-ending, downward-spiraling ‘Victim Story’ of how unfair life is, and how mediocre you are.

Effective ‘self-talk’ continually reinforces your job search self-confidence, your self-esteem, your personal resiliency, and optimism that you’ll get the meaningful work you seek.

Winning your ‘INNER GAME’ is your first step to believing you are worthy of winning interviews for promotions you know you’ve earned.

You are either winning or losing your ‘INNER GAME.’

TOP CANDIDATES are winning their ‘INNER GAMES’ because they present themselves as unique solutions to a company’s bottom-line problems.

When their competition blendsinlikejustonemorestrandofspaghettionaplate, TOP CANDIDATES STAND OUT, like MEATBALLS on top of that generic spaghetti.

They win interviews for promotions because they have taken the time and energy to customize their credentials to the specific requirements of the promotion they seek.


They blendinlikeforgettablefettuccini. They make it easy for decision-makers to ignore them. They end up “settling” for whatever they can get.

In my experience, 90% of promotion- and job-seekers present themselves generically, and are then frustrated and angry when decision-makers ignore them. They know they are qualified for the opportunities they seek, but have no clue why they are passed over.

The remaining 10% are motivated to present themselves as TOP CANDIDATES. They win interviews and get hired.

Which are you – a GENERIC 90%er or a MOTIVATED 10%er?

The answer to that question determines the quality and overall success of your career.

If you are an employed, high-five-figure mid-career professional and your career has hit a wall, you either are, or soon will be, playing a losing ‘INNER GAME.’

You’ll be in a downward spiral that will keep you stuck.

Perhaps we should talk.

I offer only PREMIUM PACKAGES, and my time is such that I can no longer accept “shopping” phone calls or emails.

The first step for us to connect is to click this link and complete a short Intake Questionnaire.

I’ll be back to you within 24 hours.

Best regards,

Don Burrows


About Don Headshot

About Don Burrows

For over 30 years, Don has helped job- and promotion-seekers, ignored by recruiters for work they've proven they can do, create custom résumés and targeted cover letters that won them interviews as Ideal Candidates. Today, he focuses on employed, high-five-figure, mid-career professionals passed over for promotions they know they've earned. Using his TOP CANDIDATE FOR PROMOTION™ system, he helps them win interviews as TOP CANDIDATES - whenever they want them - from now until they retire. He can be reached at